Brand + Deck
·
2025
AccessPoint
Brand foundation and investor deck
Scope
Brand + Deck
Delivered
Brand foundation, investor deck
Year
2025
About the project
They asked for a new deck. The real problem was the brand underneath it.
The brief
AccessPoint uses AI and a network of expert operators to find, validate and deliver investment opportunities. They came to us for a deck redesign.
What we did
Once we went through the materials, it was clear a new deck wouldn’t fix much on its own. There was no brand foundation for it to stand on. So we started there: visual direction, typography, a colour system and a cleaner presentation style. Then we rebuilt the deck with clearer hierarchy, better storytelling, proper diagrams and consistent layouts.
What shipped
A brand foundation covering keywords, colour, type and visual elements, a full investor deck, and a direction for the website hero.
From the project
